by Mark Lester Tan | Jan 16, 2020 | Digital Marketing, Free Resource
One of the powerful tools in online “email” marketing is to build an opt-in mailing list. An opt-in mailing list is a database of peoples’ names and email addresses that have subscribed to an email list via a web form giving that list owner permission to send them...
by Mark Lester Tan | Jan 14, 2020 | Digital Marketing, Free Resource
The Internet has now become an important medium for product and service advertisements. Almost every company that can afford print, radio and TV advertisements have also ventured into placing ads on the Internet. But with millions of websites out there being...
by Mark Lester Tan | Dec 26, 2019 | Digital Marketing, Free Resource
A sitemap of a website is like the table of contents of a book. Sitemaps are important because it guides web surfers to the part of the website, they have a point of interest in. With it, they would save time following links and get right to the point instead....
by Mark Lester Tan | Dec 19, 2019 | Digital Marketing, Free Resource
RSS which stands for really simple syndication is a format that is associated with the XML family of file formatting. It functions by continuously running through the websites to scan for updates. It then sends these updates to all the people who are subscribed to...
by Mark Lester Tan | Dec 17, 2019 | Digital Marketing, Free Resource
PPC Marketing or Pay per click marketing is the most popular method of advertisement employed by various websites on the Internet. PPC marketing may often be referred to as pay for the position, cost per click or pay for performance. But regardless of the term used,...